Series · 3 parts
Getting Off Spreadsheets
Where a spreadsheet stops being enough for a cruise business, and what a real record replaces it with.
- Part 1
Your Cruise Bookings Have Outgrown Your Spreadsheet
A cruise booking is a set of dated obligations that keep changing after the sale. A row in a spreadsheet can hold the dates, but it cannot work them out or tell you when one is close.
- Part 2
One Place for Client Notes, Preferences and Booking History
The preferences that decide a cruise sale are physical, specific and easy to lose in an inbox. Where they belong instead, and what to capture after every sailing.
- Part 3
Running a Small Agency Like a Big One
What a large agency actually has is four systems, not more people. Which four, and why a stack of five subscriptions makes you the integration layer.